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[王国春] “功过”王国春!--谁来替代五粮液?
(张勇 中国营销咨询网 2003-8-9) | | 快速营销的年代,加速了品牌更替的步伐。酒界的“昙花现象”已是屡见不鲜。但所谓的“成王败寇”在这里已显得并不重要,“成者”固然可贺,但“败者”留给我们的思考更是一笔无形的资产。十年河东,十年河西,乃自然规律也。世上没有一成……所属专题:王国春 五粮液 |
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